Google has introduced the favored Google Podcasts service is shutting down as the corporate plans to fold audio reveals into the YouTube Music app.
The corporate is hoping to streamline the expertise utterly after making audio and video podcasts obtainable throughout the YouTube Music app with out the necessity for a subscription earlier this yr.
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Proper now that have is just obtainable in america, however Google is taking it world in 2024, which means it’ll be doable to take pleasure in reveals within the app even in the event you don’t subscribe to the music streaming service.
For these with entry, the app already permits downloads, background play and compatibility with the automobile and sensible audio system, and the choice to simply swap between audio and video podcasts. That’s a perk that solely YouTube Music affords.
In consequence, Google has determined it’s time to sundown Google Podcasts, saying way more common listeners have already decamped to the YouTube Music app. It gained’t occur till later in 2024 (so perhaps a yr from now), so there’s loads of time to segue over.
In a weblog submit right now, Google writes: “Trying ahead to 2024, we’ll be rising our funding within the podcast expertise on YouTube Music — making it a greater total vacation spot for followers and podcasters alike with YouTube-only capabilities throughout neighborhood, discovery and audio/visible switching.
“Later in 2024, as a part of this course of, we’ll be discontinuing Google Podcasts. As a part of this course of, we’ll be serving to Google Podcasts customers transfer over to Podcasts in YouTube Music. This matches what listeners and podcasters are already doing: in response to Edison, about 23% of weekly podcast customers within the US say YouTube is their most often used service, versus simply 4% for Google Podcasts.”
Google says it’s taking the additional time to make sure the transition is easy and might be launching a easy migration instrument to allow customers to maneuver their subscribed reveals over.
Whereas this could simplify issues considerably, this isn’t the primary time Google-branded and YouTube-branded merchandise have created confusion for customers. Music, for example, was underneath the Google Play Music branding for years, earlier than Google introduced it underneath the YouTube banner. The Android TV, Google TV and YouTube TV branding may be a bit of less complicated. Don’t get us began on Google’s varied messaging and video conferencing apps…
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